Noble Applications is also a strategic marketing services partner for MyRxProfile and manages the marketing and business strategies for optimization of the MyRxProfile application platform.
Success metrics and goals are based on the velocity of consumer downloads, consistent usage of the user base, and are built upon MyRx being a leader and educator to fulfill their mission which is to help prevent adverse drug reactions and save lives, in addition to improving upon defined consumer metrics that prove company value to prepare MyRxProfile for strategic investor and partner conversations for the next phase of their platform.
We began the marketing services in a phased approach, and the coordinated product development services to be executed concurrently with the phases so the product and marketing can drive measurable consumer adoption goals for the campaign during the 2018/2019 fall/winter cold and flu seasons.
