Noble Applications was hired by Goods Unites Us to design and develop their iOS and Android apps, in addition to their interactive website. Goods Unite Us is envisioned to be THE platform for consumers to ensure that their purchasing decisions are in line with their political sensibilities.
We were able to design and develop their new website to implement structural updates and implementation for SEO and advertising campaigns with specific URLs. Bringing branding cohesion and fluidity to the app and website and incorporate their blog directly into the main website.
Companies, brands, and products often support political causes with their profits, so Goods Unites Us provides the value of running political background checks and informing consumers who the companies, brands, and products support, so they can reclaim their political voice with their purchase decisions.
After much collaboration and several updates over the past year, GUU secured funding and has a list of needs to successfully execute a PR and marketing campaign to leverage the 2018 mid-term elections. They were ready to execute an aggressive ad campaign leading up to the mid-term elections, and the Quality ranking and basic SEO setup were important to maximize these efforts.